In today’s hyper-competitive market, a strong brand identification is absolutely necessary for every company that aspires to be successful, but this is particularly true for businesses who provide […]
Marketing
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Building a Successful Content Marketing Strategy for B2B Companies
Because we now live in a digital age, content marketing has evolved into an indispensable instrument for B2B organizations that want to expand their brand, bring in new […]
Business / Leadership
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Becoming a Social Entrepreneur: Steps to Launching a Successful Social Enterprise
The subject of social entrepreneurship is one that is rapidly expanding, and it mixes traditional business practices with the aspiration to have a beneficial social and environmental effect. […]